Offshore in Madagascar: modern & high-performance tech
Purpose-built software engineering, far beyond traditional offshore and BPO models
Searching for an IT outsourcing partner in Madagascar too often leads to call centers, data entry, and traditional business process outsourcing (BPO). Novity was built specifically to break away from this industrial model.
Our positioning focuses exclusively on complex software engineering, cloud-native architecture, and product consulting.
Leveraging our approach, we deploy senior engineers seasoned in European technical standards—experts who have already supported over 80 CTPOs across software vendors, startups, and innovation units within mid-market and enterprise companies.


A cutting-edge tech environment
Our product development experts rigorously apply your quality and continuous integration standards.




Reliable, long-term tech & product expertise
Offshore outsourcing in Madagascar is too often reduced to simple execution. The Novity model takes a different approach, prioritizing deep expertise, strategic consultancy, and initiative.
Our engineers do not simply deliver tasks; they take true ownership of your project's success and actively drive technical innovation. Powered by a hybrid footprint across Madagascar, Mauritius, and a European office in Paris, we focus strictly on senior product engineering.
We deliver contract stability with dedicated specialists rather than interchangeable resources. This tailored environment ensures exceptionally high staff retention, safeguarding long-term project knowledge and providing a seamless extension to your team.
Traditional offshoring in Madagascar vs Novity’s engineering model
Our product engineering at a glance
Onboarding
A smooth and measurable integration.
Expertise
Proven technical seniority.
Excellence
Proven client satisfaction.
Average rating given by the CTOs we support.
Long-term partnership
Sustainable, scalable commitment.
Artificial intelligence
Certified, industry-recognised training.
Building your dedicated and reliable team
Discovery
Talent selection
Validation
Onboarding
Management
Expertise aligned with your innovation challenges
Our senior engineers operate within your product ecosystem to accelerate and de-risk the design of complex digital solutions.
Architecture modernisation
Impact
Continuous reliability
Impact
Data intelligence
Impact
Augmented engineering
Impact
Deep understanding of complex environments & processes
Our Tech and Product engineers master the industry standards and regulatory frameworks governing your sector.
Finance
Healthcare
Retail
HR & Training
Media & Marketing
B2B services
Our core product engineering capabilities
End-to-end expertise spanning strategic advisory, product design, integration, and delivery to build bespoke digital solutions.
Consulting & Tech Strategy
Scoping and strategy.
We assess the performance of your systems and define the right technical approach for your projects.
Product Management & Design
Product vision and Management.
Our teams structure and prioritise your backlogs to optimise user experiences and interfaces.s.
Software & Product Engineering
Build and maintain.
We co-design robust, business-critical architectures aligned with your engineering practices and standards.
Data, AI & Security
Structure and leverage.
We structure your data flows and integrate intelligent agents to unlock greater value from your information.
Engineers well-versed in modern tech standards
Your questions about how our model breaks from traditional offshore
Traditional offshore or BPO providers typically outsource administrative and business processes such as data entry, call centres and support services. Novity does not operate on this model. We support European tech companies with advanced software engineering projects. Our senior consultants specialise in software development and product consulting, Data & AI, and both manual and automated QA.
Novity operates across three locations in Europe and the Indian Ocean. Our teams are based in Madagascar, with an office in Antananarivo; Mauritius, with an office in Ebene; and France, with a local office in Paris. This distributed model has been successfully adopted by more than 80 CTOs and CPOs based in Europe.
Absolutely. The engineers you select are fully immersed in your technical environment and day-to-day processes. Novity operates on an exclusive assignment model, ensuring that your engineers remain fully dedicated to your project. This approach enables them to develop a deep understanding of your business challenges and take genuine ownership of your objectives.
Novity secures the contractual relationship with its clients through its European entity based in Paris. Contracts are governed by French law and include the exclusive transfer of intellectual property (IP) rights for the code developed. Since 2019, we have worked with organisations operating under strict data protection requirements across sectors including finance and insurance, retail, media and healthcare. We can also incorporate GDPR-specific clauses into our contracts, aligned with your internal legal requirements and policies.
Our product software engineering model helps optimise your development and technology budgets, reducing the average cost of a senior Novity engineer by 30–50%. Beyond cost efficiency, our model is built around modern engineering practices and experienced talent within a structure designed for long-term stability. With our hubs in Madagascar and Mauritius, we can integrate engineers with diverse and complementary skill sets into your teams. On average, our engineers have eight years of experience across product companies, software vendors and start-ups.
Yes. Nearly half of our experts are currently undertaking Anthropic’s Claude Certified Architect — Foundations (CCA) certification programme to validate their expertise in LLMs and agentic AI, including the use of AI as a secure coding assistant. Our teams also use tools such as GitHub Copilot, DeepSeek, Qwen and Gemini to enhance productivity and accelerate delivery, while strictly adhering to our clients’ security requirements.
Absolutely. We operate as a natural extension of your Tech and Product teams, without disrupting their existing workflows. Novity engineers are 100% dedicated to your project, adopting your tools and following your delivery methodologies. Our locations give you the flexibility to scale your team up or down, or bring in specific expertise — from Consulting and Product to Software Engineering, Data, AI and QA — as your business and product evolve.
partner far beyond
the clichés of offshore outsourcing?
Move past the transactional dev factory model.
Integrate stable, senior engineers directly into your project teams.







